Master Looker Studio: Advanced Data Visualization & Reporting

What you will learn:

Gain a comprehensive understanding of Looker Studio as an Enterprise Level BI tool
Master the creation of interactive and visually stunning dashboards
Connect to various data sources with live examples and practical exercises
Explore all chart types in Looker Studio, from basic bar charts to advanced scatter plots and geo maps
Learn how to share reports effectively, including customization options and bookmarking
Integrate external content, like websites, into your reports, and embed your reports into your website with live examples
Add interactive controls, like dropdown menus and sliders, to engage your audience
Master the art of blending data from multiple tables to create comprehensive reports
Construct complex calculated fields and parameters for in-depth analysis
Utilize advanced features like regular expressions (REGEX), filtering by email, parameters, and report publishing
Leverage community visualizations and built-in templates to accelerate your report creation
Develop best practices for charting, ensuring your reports are both insightful and visually appealing

Description

Unlock the power of Looker Studio (formerly Google Data Studio) and become a data visualization expert. This comprehensive course goes beyond the basics, equipping you with the advanced skills to create impactful reports that drive data-driven decisions.

Why Learn Looker Studio?

It's the #1 free, cloud-based Business Intelligence tool used by industry leaders.
High demand for BI professionals - this is a sought-after skill in the world of data science.
Opportunities abound globally for those skilled in Looker Studio.
Easy to learn, even advanced concepts can be picked up quickly.
Completely free, no trial or paid version required.
Accessible on any device with internet connectivity.

Why Choose This Course?

Designed for all levels, from beginner to advanced.
Real-world case studies and live examples throughout.
Downloadable datasets for hands-on practice.
Links to active Looker Studio communities.
All your questions answered by the instructor.
Regularly updated content and valuable educational emails.

Gain a Deeper Understanding:

Master dashboard design principles, beyond just the tool.
Receive a cheat sheet to quickly find the right chart for any situation.
Learn how to source public datasets for practice.
Discover ways to monetize your Looker Studio expertise.
Learn about free Google certifications available.

Earn a verifiable certificate of completion upon course completion.

Curriculum

Introduction

This section lays the groundwork for your Looker Studio journey. You'll be introduced to the concept of Google Data Studio, understand its benefits and limitations, and outline the key learning objectives of the course. You'll also be provided with valuable resources to further enhance your learning experience.

Getting Started

Dive into the world of Looker Studio by signing up for an account and exploring the user interface. This section guides you through the core elements of the platform, providing you with a strong foundation for building reports and dashboards.

Connecting to Data Sources

Connecting to data is the heart of any data visualization project. This section covers the process of connecting to various data sources, including CSV files, Google Sheets, and more. Learn about data modeling, understanding dimensions and metrics, and explore data transformations, embedded and reusable data sources. Master the art of data blending, which is equivalent to JOINs in traditional databases, and learn where to find public datasets to practice your skills.

Introducing Report Canvas

This section introduces you to the report editor interface, where you'll begin crafting your data visualizations. You'll learn to navigate this workspace and prepare for the next stage of creating charts and reports.

Creating and Configuring Various Chart Types

This section is a deep dive into the chart types available in Looker Studio. From tables, scorecards, and timeseries charts to bar charts, pie charts, Google Maps, geography charts, line charts, area charts, scatter plots, pivot tables, bullet charts, treemap charts, and gauge charts, you'll learn how to create and configure each chart type effectively. Explore how to add community visualizations and leverage their unique functionalities.

Adding Controls to GDS Reports

Enhance your reports with interactive elements by adding controls. This section covers various controls, including list boxes, input boxes, sliders, checkboxes, and date/data controls. You'll learn how to incorporate these controls to make your reports more engaging and user-friendly.

Creating effective & Powerful Google Data Studio Reports

This section focuses on the art of building visually appealing and effective reports. Learn how to group components, manage the order and arrangement of elements, add and manage pages, create sections and dividers, manage page navigation, copy chart formatting, create page and report-level components, add and manage bookmarks, embed items into your reports, and embed reports into your website. Explore the process of adding images, text, shapes, and lines to your reports, understand the role of filters in refining data, create and utilize templates, and generate thumbnails for your reports.

Using the new 'Explorer' Feature

This section introduces you to the new 'Explorer' feature in Looker Studio. Learn how to use this powerful tool to explore your data and gain deeper insights.

Sharing Reports

Share your hard work with the world! This section covers different ways to share your reports, from direct sharing to presenting them effectively to an audience. You'll learn how to customize the sharing experience to suit your needs.

Troubleshooting and Getting Help

Every data analyst faces challenges. This section provides valuable troubleshooting tips, including guidance on handling missing data, and offers resources to get help when you need it. Learn how to navigate common obstacles and find solutions.

Advanced GDS Topics

This section dives into the advanced features of Looker Studio, including tips to improve performance, using filter by email for security purposes, understanding regular expressions (REGEX), utilizing data segments in Google Analytics, mastering report publishing concepts, and exploring the power of parameters in Looker Studio.

Best Practices to create Reports in Data Studio

Learn how to create reports that are not only beautiful but also effective in communicating insights. This section explores charting best practices, techniques to choose the right visualization, and tips for building impactful reports that leave a lasting impression.

Congratulations - Summary & Next Steps

You've made it! This section provides a recap of the key steps in creating Looker Studio reports and outlines the next steps in your data visualization journey. It also celebrates your achievements and encourages you to continue exploring the exciting world of data.